Aktivita
Bi-Scriptual

Bi-Scriptual

Typography and Graphic Design with Multiple Script Systems

57,50 €
Na objednávku

As a result of globalization and in- creased interaction across countries and cultures, multilingualism is becom- ing increasingly important all around the world. Script, as the most impor- tant conveyor of confirmation, plays a major role in this development. Design- ers are more and more faced with the challenge of creating designs that not only combine various languages but two or even more writing systems.

At first, Bi-Scriptual discusses on a theoretical level questions such as the sociocultural relations between various writing systems and the increasing importance of sociocultural communi- cation. Following a general section on the practical application of bilingual design, experts of the concerned lan- guages compare eight writing systems with the Latin script. This part also contains topical interviews and practi- cal examples of more than 100 design- ers that show the various possibilites of creating designs incorporating different writing systems side by side.


Podrobnosti

Autor Ben Wittner
Sascha Thoma
Tim Hartmann
Vydavateľ Verlag Niggli
Jazyk anglický
Väzbatvrdá
Počet strán336
EAN9783721209822
Rok vydania2018
Edícia Grafický dizajn

Autor

Ben Wittner

Sascha Thoma

Tim Hartmann

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