Aktivita
Optimum Type: Custom Typography Design and Application

Optimum Type: Custom Typography Design and Application


49,95 €
apríl 2020 (predobjednávka)

When we read, our brain is decoding a series of abstract symbols and synthesizing the results into complex ideas. Really, then, we see before we read. We recognize the character of a word before we ascertain its meaning.

A tailor-made creative type takes advantage of this effect to visualize a specific brand, deliver its image and message and make it stand out among the crowd. To create an optimum type, a designer must understand the brand's philosophy, communicate with the client, feel with his empathy, and achieve a perfect solution with his professional skills. This publication features over a hundred custom types created by designers and agencies within diverse cultural contexts.

Readers of this book will learn lessons from these creatives' work processes and be inspired to design types that satisfy their clients and wow their viewers.


Podrobnosti

Autor Wang Shaoqiang
Vydavateľ Hoaki
Jazyk anglický
Väzbatvrdá
Počet strán240
Formát285 x 210 mm
EAN9788417656249
Rok vydania2020
Edícia Grafický dizajn

Autor

Wang Shaoqiang

Ďalšie knihy autora z oddelenia Knihy v angličtine

New Poster Design

New Poster Design

Wang Shaoqiang
27,50 €
Momentálne nedostupné
Typography for Screen: Type in Motion

Typography for Screen: Type in Motion

Wang Shaoqiang
49,95 €
Na sklade
Design for Screen Graphic Design Solutions for Great User Experiences

Design for Screen Graphic Design Solutions for Great User Experiences

Wang Shaoqiang
49,50 €
Momentálne nedostupné
Responsive Logos

Responsive Logos

Wang Shaoqiang
49,95 €
Momentálne nedostupné
Playful Graphics

Playful Graphics

Wang Shaoqiang
37,50 €
jún 2019 (predobjednávka)
Simplicity: The Appeal of Minimalism in Graphic Design

Simplicity: The Appeal of Minimalism in Graphic Design

Wang Shaoqiang
35,95 €
Momentálne nedostupné

Podobné knihy

For Love and Money

For Love and Money

Liz Farrelly, Olivia Triggs
26,95 €
Momentálne nedostupné
Portfolio Design & Self-Promotion : My Graphic DNA

Portfolio Design & Self-Promotion : My Graphic DNA

Wang Shiaoqiang
34,50 €
Momentálne nedostupné
Best Practices Graphic Designers

Best Practices Graphic Designers

Amy Graver, Ben Jura
34,99 €
Momentálne nedostupné
Bi-Scriptual

Bi-Scriptual

Ben Wittner, Sascha Thoma, Tim Hartmann
57,50 €
Momentálne nedostupné
Game Changers

Game Changers

Peter Russell, Senta Slingerland
54,95 €
Na sklade

Názory čitateľov

Zadajte Váš email
a my Vám budeme zasielať informácie o novinkách a akciách
Generuje redakčný systém BUXUS CMS spoločnosti ui42
X
Nákupný košík
V jednej objednávke nie je možné súčasne kombinovať predobjednávkové a bežné produkty.
Z tohto produktu nie je možné objednať požadovaný počet kusov. Znížte prosím počet kusov.
Tento produkt je momentálne nedostupný.
Produkt bol pridaný do košíka
Produkt bol pridaný do zoznamu vašich rezervácií
Nastal problém pri vkladaní do košíka. Kontaktujte nás prosím.
Dopravu máte zadarmo!
Nakúpte ešte za a dopravu máte zadarmo!