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Advertising from the Mad Men Era  25

Advertising from the Mad Men Era 25


43,95 €
Na sklade

Gleaned from thousands of images, this companion set of books offers the best of American print advertising in the age of the “Big Idea.” At the height of American consumerism magazines were flooded with clever campaigns selling everything from girdles to guns. These optimistic indicators paint a fascinating picture of the colorful capitalism that dominated the spirit of the 1950s and 60s, as concerns about the Cold War gave way to the carefree booze-and-cigarettes Mad Men era. Also included is a wide range of significant advertising campaigns from both eras, giving insight into the zeitgeist of the period. Bursting with fresh, crisp colors, these ads have been digitally mastered to look as bright and new as the day they first hit newsstands.


Podrobnosti

Autor Jim Heimann
Steven Heller
Vydavateľ TASCHEN
Jazyk anglický, francúzsky, nemecký
VäzbaHardcover, 2 vols. in slipcase
Počet strán720
Formát24 x 33.6 cm
EAN9783836528344
Edícia Populárna kultúra

Autor

Jim Heimann

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XL Surfing

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Menu Design in America

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The Logo Design Idea Book

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