Forever Forward

UPDATED WITH A NEW CHAPTERWith a foreword by McLaren CEO Zak Brown and written with exclusive inside access, this is the real-time, unfolding story of one of F1’s greatest ever teams, rising back up from oblivion. Few names in motorsports carry the same authority as McLaren and, although in recent years their performance hadn’t living up to the legend, they have now returned to form in a spectacular way under the leadership of Zak Brown. Going into 2023, Brown’s team were the ninth quickest on the grid only to end it as arguably the second fastest, after a dramatic mid-season turnaround.

It was only in 2024 that lead driver Lando Norris achieved his first ever Grand Prix win in Miami. The following year he became world champion. Zak Brown took over a failing team from Ron Dennis in 2018, and his dynamic leadership style has seen astounding results.

McLaren are on the rise again, looking to a future that will echo its haloed past, when James Hunt, Alain Prost, Niki Lauda, Ayrton Senna and Lewis Hamilton drove the team into the history books. Here they go again. The McLaren motto is ‘Forever Forward’, and their story is all about the underdog taking on the big boys of F1.

The author looks back at McLaren’s origin story, as their heritage is such a big part of their identity, but his main mission is going behind the scenes to give us the inside track on the team's extraordinary resurgence under Brown, and their thrilling bid for victory.