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Menu Design in America

Menu Design in America


43,95 €
Na sklade

 carte

Appetite for art: over one hundred years of menu graphics


Until restaurants became commonplace in the late 1800s, printed menus for meals were rare commodities reserved for special occasions.  As restaurants proliferated, the menu became more than just a culinary listing. The design of the menu became an integral part of eating out and as such menus became a marketing tool and a favored keepsake.

Menu Design is an omnibus showcasing the best examples of this graphic art. Withnearly 800 examples, illustrated in vibrant color, this deluxe volume not only showcases this extraordinary collection of paper ephemera but serves asa history of restaurants and dining out in America. In addition to the menu covers, many menu interiors are featured providing a epicurean tour and insight to more than a hundred years of dining out. An introduction on the history of menu design by graphic design writer Steven Heller and extended captions by culinary historian John Mariani accompany the menus throughout the book. Various photographs of restaurants round out this compendium that will appeal to anyone who enjoys dining out and its graphic and gastronomic history.

  • Nearly 800 stunning examples of menu design
  • Covers more than a century of exquisite vintage design

Podrobnosti

Autor Jim Heimann
Steven Heller
John Mariani
Vydavateľ TASCHEN
Jazyk anglický, nemecký, francúzsky
Väzbatvrdá
Počet strán392
Formát25 x 31.7 cm
EAN9783836526623
Edícia Grafický dizajn

Autor

Jim Heimann

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Advertising from the Mad Men Era  25

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100 Ideas that Changed Graphic Design

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