Brand New

Wally Olins

The Shape of Brands to Come

21.95 €

Na objednávku

Looks at every aspect of the world of branding. The author analyzes the problems facing todays organizations, criticizes corporate misbehaviour where he finds it, praises those companies who seem to be building and sustaining brands in our brave new world

Podrobnosti

Autor	Wally Olins
Vydavateľ	Thames & Hudson Ltd 181A High Holborn, London, WC1V 7QX, United Kingdom info@thameshudson.co.uk https://thamesandhudson.com/ +44 20 7843 1000
Jazyk	anglický
Väzba	Paperback / softback
Počet strán	200
Formát	234 x 179 x 22
Hmotnosť	498
EAN	9780500291399
Rok vydania	2014
Edícia	Populárna veda