Aktivita
Outside Insight

Outside Insight


18,50 €
Momentálne nedostupné

Is your business looking out?

The world today is drowning in data. There is a treasure trove of valuable and underutilized insights that can be gleaned from information companies and people leave behind on the internet - our 'digital breadcrumbs' - from job postings, to online news, social media, online ad spend, patent applications and more.

As a result, we're at the cusp of a major shift in the way businesses are managed and governed - moving from a focus solely on lagging, internal data, toward analyses that also encompass industry-wide, external data to paint a more complete picture of a brand's opportunities and threats and uncover forward-looking insights, in real time. Tomorrow's most successful brands are already embracing Outside Insight, benefitting from an information advantage while their competition is left behind.

Drawing on practical examples of transformative, data-led decisions made by brands like Apple, Facebook, Barack Obama and many more, in Outside Insight, Meltwater CEO Jorn Lyseggen illustrates the future of corporate decision-making and offers a detailed plan for business leaders to implement Outside Insight thinking into their company mindset and processes.


Podrobnosti

Autor Jorn Lyseggen
Vydavateľ Portfolio Penguin
Jazyk anglický
Väzbatvrdá
Počet strán336
Formát15 x 21 cm
EAN9780241288269
Rok vydania2017
Edícia Ekonomika, manažment, motivácia

Autor

Jorn Lyseggen

Podobné knihy

No Rules Rules

No Rules Rules

Reed Hastings, Erin Meyer
18,50 €
Na sklade
The Moment of Lift

The Moment of Lift

Melinda Gates
11,95 €
Momentálne nedostupné
How to Think Like Stephen Hawking

How to Think Like Stephen Hawking

Daniel Smith
15,95 €
Na sklade
Capital in the Twenty First Century

Capital in the Twenty First Century

Thomas Piketty, Arthur Goldhammer
19,95 €
Momentálne nedostupné
The 7 Habits Of Highly Effective People

The 7 Habits Of Highly Effective People

Stephen R. Covey
21,95 €
Momentálne nedostupné
Solved

Solved

Andrew Wear
20,50 €
Momentálne nedostupné

Názory čitateľov

Zadajte Váš email
a my Vám budeme zasielať informácie o novinkách a akciách
Generuje redakčný systém BUXUS CMS spoločnosti ui42
X
Nákupný košík
V jednej objednávke nie je možné súčasne kombinovať predobjednávkové a bežné produkty.
Z tohto produktu nie je možné objednať požadovaný počet kusov. Znížte prosím počet kusov.
Tento produkt je momentálne nedostupný.
Produkt bol pridaný do košíka
Produkt bol pridaný do zoznamu vašich rezervácií
Nastal problém pri vkladaní do košíka. Kontaktujte nás prosím.
Dopravu máte zadarmo!
Nakúpte ešte za a dopravu máte zadarmo!