Secrets of the Moneylab
How Understanding People Will Increase Your Profits
11.99 €
Na objednávku
Sets out what business can learn from the findings of the economics and social psychology. This title shows how you can shape desires, use incentives and reduce risks to consistently improve the bottom line.
Podrobnosti
| Autor |
Kay-Yut Chen Marina Krakovsky |
|---|---|
| Vydavateľ |
Penguin Books Ltd |
| Jazyk | anglický |
| Väzba | Paperback / softback |
| Počet strán | 256 |
| Formát | 140 x 197 x 17 |
| Hmotnosť | 184 |
| EAN | 9780670919451 |
| Rok vydania | 2011 |
| Edícia |
Populárna veda |
Autor
Kay-Yut Chen
Marina Krakovsky
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