Secrets of the Moneylab

Kay-Yut Chen, Marina Krakovsky

How Understanding People Will Increase Your Profits

11.99 €

Na objednávku

Sets out what business can learn from the findings of the economics and social psychology. This title shows how you can shape desires, use incentives and reduce risks to consistently improve the bottom line.

Podrobnosti

Autor	Kay-Yut Chen Marina Krakovsky
Vydavateľ	Penguin Books Ltd
Jazyk	anglický
Väzba	Paperback / softback
Počet strán	256
Formát	140 x 197 x 17
Hmotnosť	184
EAN	9780670919451
Rok vydania	2011
Edícia	Populárna veda

Autor

Kay-Yut Chen

Marina Krakovsky

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Secrets of the Moneylab

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