The Advertising Concept Book

Pete Barry

Think Now, Design Later

32.95 €

11.08.2016 (predobjednávka)

Inclding chapters on interactive advertising and integrated advertising, this edition contains fifty specially drawn new illustrations of key campaigns. It covers every aspect of the business, from how to write copy and learn the creative process to how a

Podrobnosti

Autor	Pete Barry
Vydavateľ	Thames & Hudson Ltd 181A High Holborn, London, WC1V 7QX, United Kingdom info@thameshudson.co.uk https://thamesandhudson.com/ +44 20 7843 1000
Jazyk	anglický
Väzba	Hardback
Počet strán	320
Formát	210 x 248 x 38
Hmotnosť	1322
EAN	9780500518984
Rok vydania	2016
Edícia	Ekonomika, manažment, motivácia