The Advertising Concept Book
Think Now, Design Later
32.95 €
11.08.2016 (predobjednávka)
Inclding chapters on interactive advertising and integrated advertising, this edition contains fifty specially drawn new illustrations of key campaigns. It covers every aspect of the business, from how to write copy and learn the creative process to how a
Podrobnosti
| Autor |
Pete Barry |
|---|---|
| Vydavateľ |
Thames & Hudson Ltd |
| Jazyk | anglický |
| Väzba | Hardback |
| Počet strán | 320 |
| Formát | 210 x 248 x 38 |
| Hmotnosť | 1322 |
| EAN | 9780500518984 |
| Rok vydania | 2016 |
| Edícia |
Ekonomika, manažment, motivácia |
Autor
Pete Barry
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