Aktivita
The Power of Your Senses

The Power of Your Senses

Why Coffee Tastes Better in a Red Cup and Other Life-Changing Science

13,95 €
júl 2021 (predobjednávka)

AS HEARD ON THE CHRIS EVANS SHOW A fascinating and revelatory look at how we can unlock the true potential of our five senses and use them to vastly improve every single part of our lives. How can colour prime you for creative thinking? What kind of music helps you run faster? Which scents can help you fall asleep? Our senses have a powerful effect on how we think, feel and behave; yet we don't use them to their full potential. For over a decade, multi-sensory marketing expert Russell Jones has been using the science of the senses to design products, brands and retail environments that tantalise our senses in revolutionary ways.

In this incredible new book, Jones takes research from the worlds of neuroscience, experimental and behavioural psychology and beyond, and shows you how to live more multi-sensorially; paying attention to the sounds, scents, colours, objects, shapes and textures that constantly surround you, to profoundly impact and improve every aspect of your life. Whether it's helping you feel energised in the morning, get the most from your work-out, be efficient at the office, avoid getting caught in the traps of savvy retailers or creating the perfect sensory background to enjoy your food with. And, finally, he helps you have the most restful evening and night's sleep you possibly can.

The Power of Your Senses is a fascinating and revelatory look at how you can use your senses in a way you never have before.


Podrobnosti

Autor Russell Jones
Vydavateľ Welbeck Publishing Group
Jazyk anglický
Väzbamäkká
Počet strán304
Formát234 x 153 mm
EAN9781787395046 
Rok vydania2021
Edícia Ekonomika, manažment, motivácia
Psychológia

Autor

Russell Jones

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