This is Service Design Thinking introduces an inter-disciplinary approach to designing services. Service design is a bit of a buzzword these days and has gained a lot of interest from various fields. This book, assembled to describe and illustrate the emerging field of service design, was brought together using exactly the same co-creative and user-centred approaches you can read and learn about inside.
The boundaries between products and services are blurring and it is time for a different way of thinking: this is service design thinking
| Autor |
Marc Stickdorn |
|---|---|
| Vydavateľ |
BIS Publishers B.V. |
| Jazyk | anglický |
| Väzba | Paperback / softback |
| Počet strán | 380 |
| Formát | 225 x 180 x 31 |
| Hmotnosť | 862 |
| EAN | 9789063692797 |
| Rok vydania | 2014 |
| Edícia |
Ekonomika, manažment, motivácia |
